Katzenberg is pushing 3D at Home

At the 3D Entertainment Summit, Jeffrey Katzeberg, Dreamworks Animation CEO, said he believes 3D at home will become a reality.

“It will be a number of years before you get to deep penetration, but we still will see a robust market that will begin to emerge in 2010,” Katzenberg said. “All the major manufacturers are aggressively rolling 3D products beginning next year.” Business will likely start modestly next year, with less than 2 million units expected to ship worldwide. But that will explode to more than 6 million in 2012 and about 12 million in 2013, said Paul Gagnon to the audience. Read the paper in Video Business here.